Welcome to the Catalytic Leadership Weekly, where each week you’ll get an update on the newest episode of the Catalytic Leadership Podcast, see the 3 books I’m currently reading, read 2 quotes that grabbed my attention this week, and find 1 story that made me think or resource that I like and think you might find helpful. 

I’m always looking for ways to “make it better,” and I’d love to hear your feedback. Thank you for being a part of Catalytic Leadership!

This week’s episodes of the Catalytic Leadership Podcast:

(THAT’S RIGHT! We’re now releasing two episodes a week as we celebrate ListenNotes ranking us in the top 3% of podcasts worldwide and our 100th episode last week!)

The Balanced Leader: Navigating Business, Family, and Growth with Jay Aigner

Embark on an enlightening journey through the complexities of leadership as I, Dr. William Attaway, engage with Jay Aigner, CEO of JDAQA, who divulges the twists and turns of leaving a stable job to lead a thriving software testing agency. Discover how Jay harnessed the unpredictability of timing and luck, transitioning from a hands-on role to a visionary leader. His candid revelations on converting business challenges into growth opportunities and fostering a culture of accountability and teamwork will inspire anyone at the crossroads of leadership and ambition.

Tune in for a masterclass in the subtle arts of listening and humility, where I unravel the seldom-discussed yet crucial aspects of effective leadership. We dissect the transformative impact of owning mistakes and nurturing a supportive team dynamic, equipping you with the wisdom to empower those around you and create a legacy that transcends the quest for personal accolades. Our conversation also covers the delicate interplay between professional drive, family life, and the ceaseless pursuit of knowledge, offering valuable insights for anyone striving to enrich their life tapestry.

As we conclude our session, you’ll be privy to a treasure trove of leadership principles honed over two decades of coaching a myriad of leaders. With anecdotes that illustrate the indispensability of integrity, discipline, and a well-balanced existence, I extend an open invitation for continued dialogue on LinkedIn and offer personalized coaching for those ready to elevate their leadership prowess. Join us for a transformative exploration that promises to reshape the way you approach life’s ventures and cultivate a legacy of growth and fulfillment.

Mastering Entrepreneurial Growth: Strategies for Impactful and Sustainable Success with Donna Dube

Are you tired of trading long hours at your job for even longer ones in your own business? Join us on Catalytic Leadership as we welcome special guest Donna Dube, a strategist with a proven track record in guiding entrepreneurs to work smarter, not harder. Together, we’ll explore the essential shift from being consumed by business tasks to sculpting a thriving, sustainable business. Discover Donna’s time-tested strategies that leverage the framework of time, talent, and tactics to catapult your business beyond burnout to sustainable success.

Leaders, get ready to enhance your arsenal with Donna’s insights. Say goodbye to procrastination and hello to preparation with the art of addressing performance issues, keeping composure with objectivity, and letting data steer essential talks. Transform your calendar from a frenemy to a faithful ally by prioritizing CEO-level tasks that drive your company forward.

For visionary leaders aiming to etch their legacy in the stars, this episode is your guiding light. Reflect on incremental improvements and the power of habit tracking to keep your eyes on the prize. Inspired by ‘Atomic Habits’ and ‘Traction,’ delve into personal and operational growth. I, Dr. William Attaway, extend a personal invitation for those eager to continue their leadership evolution, to connect for a transformative coaching experience. Let’s unite in embracing these catalytic principles and kindle the flames of true progress.

Unlock the CEO’s secret to working smarter, not harder with a weekly CEO power hour: https://ceoamplify.ca/powerhour

3 Books I’m Reading This Week

Out of the 4th Place by Matt Broweleit and Dudley Callison

How to Walk into a Room: The Art of Knowing When to Stay and When to Walk Away by Emily P. Freeman

Be Your Future Self Now: The Science of Intentional Transformation by Dr. Benjamin Hardy

2 Quotes That Grabbed My Attention

“Leadership is the art of accomplishing more than the science of management says is possible.” –Colin Powell

“Failure will never stand in the way of success if you learn from it.” –Hank Aaron

1 Resource That You Might Find Helpful

Last year, I switched CRMs. This was not a quick process, nor one I took lightly. But the CRM I switched to took the place of almost a dozen other providers, saving me nearly $200 each month. That’s almost $2400 per year!

The CRM I switched to? High Level.

Now, inside one integrated SaaS solution, I have all of my booking calendars, email list, marketing tools, website, landing pages, funnels, and a ton more. No more need to hope the calendar integration works with the CRM, or that the landing pages integrate with the email list correctly.

I’ve been a customer of High Level now for 6 months, and I’m a big fan. If you’re interested in taking a look, they’re offering a free trial period so you can check it out. Just go to this link. (That is an affiliate link, for which I earn a referral fee if you become a High Level user.)


Second quarter has begun, with all the potential and possibilities ahead. Let me ask you: has this year been different so far from last year? Or more of the same? Are you breaking old habits and sticking with new ones?

How can you get out of your own way and take steps to become the leader that your team and your company need you to be? It’s not just going to happen. It takes intentionality. And that’s where coaching comes in.

As an Executive Coach specializing in Mindset and Leadership, I work with entrepreneurs, founders, executives, and C-suite leaders who want to become catalytic in their leadership. Through 1:1 coaching, my clients move from where they are (stuck) to where they want to be.

For April, I currently have availability to take on 2 new clients. I don’t accept every person who approaches me about coaching; in fact, I turn down those who I believe are not ready or a good fit for what I do. If you’d like to explore whether Executive Coaching is your next step toward the impact you want to make, let’s talk. No hard sales pitch. If it’s not right for both of us, I’ll tell you so. My goal is to help leaders get out of their own way, stop breaking their own businesses and teams, and move into being catalytic in their impact and their legacy. If you’re ready, book a time for us to talk.


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That’s it for this week’s newsletter. Let me know what you think!


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